COOKIE POLICY
KWIK Car Wash & Express Detailing LLC
Effective Date: November 11, 2026
Website: www.kwik-carwash.com
KWIK Car Wash & Express Detailing LLC ("KWIK Car Wash," "we," "us," or "our") uses cookies and similar tracking technologies on our website to support website functionality, improve the visitor experience, analyze website traffic, and measure advertising effectiveness.
This Cookie Policy explains what cookies are, how we use them, which third-party services may use them, and how visitors can manage their preferences.
This policy should be read together with our Privacy Policy.
1. What Are Cookies?
Cookies are small text files placed on your computer, smartphone, tablet, or other device when you visit a website.
Cookies allow websites to recognize browsers, remember certain preferences, maintain website functionality, and collect information about how visitors interact with online content.
Cookies may be temporary session cookies, which generally expire when your browser session ends, or persistent cookies, which remain on your device until they expire or are deleted.
Cookies may be placed directly by our website (first-party cookies) or by third-party services integrated into our website (third-party cookies).
We may also use similar technologies, including tracking pixels, tags, and local browser storage.
2. Types of Cookies We Use
Essential Cookies
Essential cookies support basic website operations, security, fraud prevention, and other functions necessary for our website to operate.
These cookies may be used to:
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Maintain website security and stability
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Protect against fraudulent or unauthorized activity
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Support website navigation and functionality
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Maintain user sessions
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Support website forms and certain online services
Essential cookies generally do not require consent when they are strictly necessary to provide a service requested by the visitor.
Analytics and Performance Cookies
We use analytics technologies, including Google Analytics, to better understand how visitors interact with our website.
These technologies may collect information about:
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Pages visited
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Time spent on our website
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Website navigation and interactions
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Browser and device information
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Approximate geographic location
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Referral sources and website performance
We use this information to evaluate website performance, improve content, and understand how visitors find and use our services.
Advertising and Marketing Cookies
Our website uses advertising tracking technologies that may collect information about website visits and interactions with advertisements.
These technologies may be used to:
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Measure advertising campaign effectiveness
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Understand how visitors arrive at our website
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Evaluate advertising conversions
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Support personalized or interest-based advertising
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Improve marketing campaigns
Third-party advertising platforms may process information collected through these technologies in accordance with their own privacy policies.
Functional Cookies
Functional cookies may help remember visitor preferences or support enhanced website features.
These may include preferences associated with forms, scheduling tools, or other website integrations.
3. Third-Party Services and Cookies
Our website uses several third-party services that may use cookies or similar technologies when visitors interact with applicable website features.
These services include:
Wix – Website Hosting
Wix provides our website hosting and related functionality. Wix may place essential cookies and use other technologies necessary for website operation, security, and performance.
Google Analytics – Website Analytics
Google Analytics helps us understand website traffic and visitor interactions. It may use cookies and related identifiers to measure website activity.
Advertising Platforms – Marketing and Advertising
Advertising technologies integrated into our website may use cookies, pixels, or other tracking methods to measure advertising effectiveness and support marketing activities.
Bookeo – Online Appointment Scheduling
Our online appointment scheduling service is provided through Bookeo. When visitors interact with Bookeo scheduling features, Bookeo may use cookies or similar technologies to support scheduling functionality and maintain sessions.
Mailchimp – Email Marketing
We use Mailchimp for email marketing. Links in marketing emails may contain tracking technologies that help us measure email engagement and campaign performance.
OptSpot – Text Messaging
We use OptSpot for promotional text messaging. OptSpot processes information associated with text message subscriptions and communications. Any cookies or similar technologies used when interacting with OptSpot-hosted web features are subject to the applicable service configuration.
Micrologic – Customer Loyalty Program
We use Micrologic to maintain customer loyalty account information. If Micrologic provides website-integrated features, those features may use cookies or similar technologies necessary for their operation.
Not all of these providers necessarily place cookies directly on our website. Their use of cookies depends on the specific services and integrations in operation.
4. Cookie Duration
Cookies may remain active for different periods depending on their purpose and the service provider responsible for them.
Session cookies generally expire when the browser session ends.
Persistent cookies may remain on a device for a predetermined period or until the visitor deletes them.
Cookie expiration periods vary by provider and may change when website features or third-party services are updated.
5. Managing Your Cookie Preferences
Visitors can manage, restrict, or delete cookies through their browser settings.
Most browsers allow users to:
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View stored cookies
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Delete existing cookies
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Block certain cookies
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Restrict third-party cookies
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Receive notifications about cookie activity
Disabling certain cookies may affect website functionality, including some scheduling, form, or interactive features.
Where applicable law requires consent for nonessential cookies or tracking technologies, visitors must be provided with an appropriate mechanism to make their choices.
Our website currently does not offer a dedicated cookie consent banner or on-site cookie preference center. We are reviewing available consent management options.
6. Third-Party Advertising Choices
Visitors may be able to manage certain advertising preferences through the services and platforms responsible for delivering personalized advertisements.
Google provides information and controls for advertising personalization at:
https://myadcenter.google.com/
These tools may help manage certain advertising preferences but do not necessarily prevent all tracking technologies from operating.
Browser privacy settings and other applicable opt-out mechanisms may provide additional controls.
7. Do Not Track and Privacy Signals
Some browsers provide Do Not Track settings or other privacy preference signals.
The way websites and third-party technologies respond to these signals may vary.
Where applicable law requires recognition of a particular opt-out preference signal, we are responsible for implementing appropriate mechanisms to honor that requirement.
8. International Visitors
KWIK Car Wash operates in Lansing, Michigan, United States, and primarily serves customers located within the United States.
We do not specifically target customers in the European Economic Area or United Kingdom.
However, certain international privacy laws, including the GDPR and applicable electronic communications laws, may govern the use of cookies and similar technologies when their territorial requirements are met.
Where legally required, nonessential cookies and tracking technologies must not be activated until appropriate consent has been obtained.
Visitors may have additional privacy rights depending on their location and applicable law.
9. Changes to This Cookie Policy
We may update this Cookie Policy periodically to reflect changes in website technology, third-party services, cookie usage, or applicable legal requirements.
Updates will be published on our website with a revised effective date.
We encourage visitors to review this policy periodically.
10. Contact Information
If you have questions about this Cookie Policy or our use of cookies and tracking technologies, please contact:
KWIK Car Wash & Express Detailing LLC
420 E. Elm St
Lansing, MI 48912
United States
Email: hello@kwik-carwash.com
Website: www.kwik-carwash.com
For additional information about how we collect, use, and protect personal information, please review our Privacy Policy.